Trade Marketing Officer

Overview

Trade Marketing Officer Jobs in Al Ain Municipality, UAE at Confidential Company

Location: Al Ain Municipality

Job Description

 Assist in the development and execution of trade marketing strategies aligned with overall brand and sales objectives. Collaborate with the sales team to identify

opportunities for growth

and support in-store marketing initiatives. Manage and oversee the implementation of promotional campaigns, point-of-sale materials, displays, and product placements in key retail locations. Ensure adherence to brand guidelines and consistency across all touchpoints.

Plan, coordinate, and track trade promotions to maximize visibility and sales. Analyze promotional performance and provide insights to optimize future campaigns. Monitor competitor activities and gather insights on industry trends, customer behavior, and market demands to inform strategy. Conduct regular field visits to ensure alignment with retail standards and identify areas for improvement. Work closely with the brand marketing team to ensure promotional materials and campaigns are tailored to the needs of the trade channels.

Act as a liaison between the sales team and external stakeholders (distributors, retailers) to ensure seamless execution. Track the effectiveness of trade marketing initiatives, providing regular performance reports and recommendations for improvement. Analyze sales data and market trends to evaluate campaign impact and ROI.  

Desired Candidate Profile

Education:

Bachelor’s Degree in Marketing, Business, or a related field.

Experience:

4-7 years of experience in trade marketing, brand management, or sales in the FMCG industry. Previous experience working with retail chains and distributors is a plus. Strong understanding of trade marketing principles, consumer behavior, and sales processes. Excellent

communication

and interpersonal skills to interact with internal teams and external partners. Analytical mindset with the ability to interpret data and derive actionable insights.

Strong

project management

skills with the ability to handle multiple initiatives simultaneously. Proficient in Microsoft Office Suite (Excel, PowerPoint, Word); experience with trade marketing software/tools is an advantage.

Employment Type:

Full Time Company Industry:  FMCG Foods Beverages  Department /

Functional Area:

Marketing Brand Management Marketing Research Digital Marketing    #J-18808-Ljbffr

Title: Trade Marketing Officer

Company: Confidential Company

Location: Al Ain Municipality, UAE

Category: Marketing / Advertising / PR (Marketing Manager, Sales Marketing, Marketing Strategy, FMCG), Sales (Sales Marketing, FMCG)