Overview
Social Media Specialist Jobs in Al Farawaniyah, Kuwait at Top group holding
We are looking for a results-driven Social Media/Digital Marketing Specialist to plan, execute, and optimize digital marketing and e-commerce marketing campaigns across all online channels. You will own performance across paid and organic channels — driving traffic, customer acquisition, conversion, and retention — and turn data into measurable growth.
Key responsibilities:
• Plan, launch, and optimize digital marketing campaigns across Meta, Google, TikTok, Snapchat, and other paid and organic channels.
• Drive e-commerce marketing across the full funnel: acquisition, conversion-rate optimization, retargeting, and retention.
• Manage paid advertising (Meta Ads, Google Ads, TikTok/Snapchat Ads) within budget and against ROAS/CPA targets.
• Plan and manage social media content across platforms and coordinate content creation (video, photo, design).
• Run email, SMS, and push-notification campaigns for re-engagement and retention.
• Track, analyze, and report on KPIs (traffic, CAC, ROAS, conversion rate, retention) and turn insights into action.
• Apply SEO/SEM best practices to grow organic visibility.
• Coordinate with content, design, and external agencies/influencers.
Working hours: Sunday–Thursday, 9 AM–6 PM.
Benefits: As per Kuwait Labor Law — annual leave, paid public holidays, and end-of-service entitlements, plus a competitive package based on experience.
Title: Social Media Specialist
Company: Top group holding
Location: Al Farawaniyah, Kuwait
