Overview
Real Estate Marketing Expert Jobs in Abu Dhabi at Property Square Real Estate and General Maintenance
Job Title
Real Estate Marketing Expert / Marketing Specialist
Job Description – Key Points
- Develop and execute marketing strategies specifically for real estate sales and leasing.
- Minimum 2–3 years of proven real estate marketing experience, preferably within the UAE market.
- Strong knowledge of UAE real estate market trends, property projects, communities, and target audiences.
- Manage and optimize property listings across major real estate portals such as Property Finder, Bayut, Dubizzle, and other relevant platforms.
- Create effective property advertisements, campaigns, brochures, social media content, and promotional materials.
- Generate high-quality leads for both property sales and leasing.
- Plan and manage paid advertising campaigns across Google, Instagram, Facebook, TikTok, LinkedIn, and other relevant channels.
- Analyze campaign performance, lead quality, cost per lead, conversion rates, and ROI.
- Work closely with sales and leasing agents to understand their requirements and provide relevant leads.
- Develop innovative campaigns for off-plan projects, secondary market properties, rental properties, and exclusive listings.
- Manage and grow the company’s social media presence and brand identity.
- Coordinate professional property photography, videography, reels, virtual tours, and project presentations.
- Write compelling property descriptions, ad copy, captions, and marketing content.
- Monitor competitors and identify new opportunities to increase market visibility and lead generation.
- Maintain accurate marketing reports and provide weekly/monthly performance analysis.
- Stay updated with the latest digital marketing trends, real estate portal algorithms, and advertising techniques.
- Ability to work in a target-driven, fast-paced real estate environment.
- Strong communication, creativity, organization, and analytical skills.
- Ability to manage multiple campaigns and projects simultaneously.
Requirements
- 2–3+ years of real estate marketing experience.
- UAE real estate marketing experience is highly preferred.
- Strong understanding of Property Finder, Bayut and Dubizzle.
- Experience with Meta Ads, Google Ads and social media marketing.
- Knowledge of Canva, Photoshop or similar design tools is an advantage.
- Experience with lead generation and CRM systems.
- Strong English communication and writing skills.
- Proven ability to generate and improve qualified real estate leads.
- Creative mindset with strong attention to detail.
- UAE driving license and own car is an advantage.
What We Offer
- Competitive salary package.
- Attractive performance-based incentives.
- Professional and supportive working environment.
- Opportunity to work with a growing UAE real estate company.
- Exposure to both sales and leasing portfolios.
- Career growth and development opportunities.
- Opportunity to lead and implement new marketing strategies.
Indeed Screening Questions
You can also add these to filter candidates:
- How many years of UAE real estate marketing experience do you have?
- Which real estate portals have you managed?
- What is your experience with Property Finder and Bayut?
- How much experience do you have with Meta Ads and Google Ads?
- How do you measure the quality and conversion of real estate leads?
- Can you provide examples of successful real estate marketing campaigns you have managed?
- Do you have experience marketing both sales and leasing properties?
- What CRM and marketing tools have you used?
- Are you currently based in the UAE?
- Do you have a UAE driving license?
Recommended Indeed title:
Real Estate Marketing Expert – UAE Real Estate Experience Required
Pay: AED3,000.00 – AED3,500.00 per month
Work Location: In person
Title: Real Estate Marketing Expert
Company: Property Square Real Estate and General Maintenance
Location: Abu Dhabi
