Overview
Marketing Manager Jobs in Dubai at SMS Realty
Marketing Manager – Job Role
The Marketing Manager is responsible for planning, executing, and optimizing marketing strategies that drive brand awareness, lead generation, partnerships, and business growth across digital and offline channels.
Key Responsibilities
Team & Strategy
- Develop and implement comprehensive marketing strategies aligned with business objectives.
- Lead, mentor, and coordinate the marketing team across campaigns and projects.
- Set KPIs, track performance, and optimize marketing initiatives for better ROI.
- Collaborate with sales, product, and leadership teams to ensure marketing efforts support business growth.
Digital Marketing
- Plan and manage digital campaigns across social media, search, email, and paid advertising platforms.
- Monitor analytics and campaign performance to improve engagement, traffic, and conversions.
- Manage marketing automation tools and CRM integrations to streamline campaigns.
WhatsApp Marketing
- Design and execute WhatsApp marketing campaigns for customer engagement, promotions, and lead nurturing.
- Segment audiences and personalize messaging to improve open and response rates.
- Ensure compliance with messaging regulations and best practices.
Influencer & Creator Partnerships
- Identify, onboard, and manage relationships with influencers, creators, and brand ambassadors.
- Negotiate collaboration agreements and campaign deliverables.
- Track partnership performance and measure impact on brand visibility and sales.
Developer & B2B Partnerships
- Build and maintain strategic partnerships with developers, agencies, and B2B clients.
- Coordinate joint marketing initiatives, co-branded campaigns, and networking opportunities.
- Support business development efforts through targeted outreach and relationship management.
Roadshows & Workshops
- Plan and execute roadshows, workshops, webinars, and offline events to promote the brand and generate leads.
- Coordinate logistics, vendor management, promotional materials, and attendee engagement.
- Evaluate event performance and gather insights for future improvements.
Lead Generation
- Develop and manage lead generation campaigns across digital and offline channels.
- Create funnels and nurturing strategies to convert prospects into qualified leads.
- Analyse lead quality, conversion rates, and campaign effectiveness to optimize results.
Content & Brand
- Oversee content creation for social media, websites, email campaigns, and marketing materials.
- Ensure consistent brand messaging, tone, and visual identity across all channels.
- Collaborate with designers, writers, and creators to produce engaging and high-quality content.
Qualifications & Skills
- Bachelor’s degree in marketing, Business, Communications, or a related field.
- 3+ years of experience in marketing management or a similar role.
Pay: AED3,000.00 – AED7,000.00 per month
Work Location: In person
Title: Marketing Manager
Company: SMS Realty
Location: Dubai