Overview
Marketing Director – Aerospace Jobs in Dubai, UAE at Informa Group Plc.
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.
We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.
We are now seeking talent to join ourAerospace portfolio!
Imagine being part of a team that delivers not just one, but aportfolio of world-class events, serving the entire aerospace supply chain. Alongside our flagship event, Dubai Airshow, we also deliver MEBAA, the business aviation show, and AIME and MRO Middle East, which focus on aircraft interiors and maintenance, repair and operations.
Job Description
The Marketing Director, Aerospace, has passion, energy and drive to realise ambitious goals. Reporting directly into the Managing Director, Aerospace, with a dotted line to the CMO, EMEA, the Marketing Director is familiar and comfortable working in a matrix structure, where functional and commercialleadershipand responsibility are shared. The role requires a focus on collaborating with internal teams, as well as external stakeholders, partners and specialists to enable and support overall strategic objectives, and drive excellence across the marketing pillars.
Being agile to respond to new opportunities is key, as is strategic thinking to driveimpactfulmarketing initiatives. The Marketing Director will oversee a team of marketing professionals and collaborate withcross-functional teamsto enhance our brand presence, generate leads, and ensure the success of our events and products.
Key Performance Indicators
Develop and deliver a marketing strategy for the aerospace portfolio which achieves agreed business outcomes.
Oversee the launch and ongoing marketing of the products within the portfolio to drive Marketing KPIs.
Achieve agreed commercial marketing KPIs and paid ticketing strategy.
Provide regular reporting and insights to the Aerospace Management team and the regionalSenior Managementteam regularly, on marketing performance and ROI.
Collaborate with key departments to create a cohesive approach, to ensure that marketing initiatives are aligned to business and commercial goals, driving a unified approach to market engagement.
Main Responsibilities
Leadership
Member of the Aerospace management team contributing to the overall vision and brand strategy for the Aerospace portfolio.
Recommend and support strategy development through market research, customer insights, internal data and industry trends.
Develop a marketing strategy for the group and oversee individual product marketing strategies to deliver against the overall ambition.
Evolve the existing value propositions to enhance customer value and build out new product offerings to serve the global Aerospace community.
Follow and analyse market trends to position products and portfolio.
Oversee the management ofmodernmarketing team to ensure effective strategies are in place to maximise the full channel mix, which includes:
Providing guidance, feedback and inspiration.
Support with skills & competency development to ensure team members have a clear development …
Title: Marketing Director – Aerospace
Company: Informa Group Plc.
Location: Dubai, UAE
Category: Marketing / Advertising / PR, Management
