Specialist – Communication

Proactively develop and implement external PR and corporate communication plans for campaigns and projects for the Business Unit to meet business objectives and further build brand awareness.

Assess needs, create, oversee and execute written material in relation to corporate communications for the Business Unit

Responsibilities: Core Responsibilities:

Champion all external communications activities for the Business Unit and its businesses, and translate their strategies into integrated annual plans, media campaigns and tactical deliverables intended to achieve agreed-upon KPIs.

Sourcing stories and proactively arranging meetings to develop news and editorial materials, managing the approval process smoothly and effectively. Getting vital project and business information from the Business Units and relevant technical departments

Content generation – Create press releases, interviews, speeches, Q&A’s, digital content etc and be accountable for the accuracy and quality of all content generated for external/internal communications, social media and marketing, including videos, websites and brochures.

Define and oversee the delivery of annual plans, campaigns and media relations activities, working closely with the communications and marketing managers

To take a lead role in the development and implementation of communications plans and key messaging for the Business Unit

Serve as the key point of contact for Business Units and their relevant spokespeople managing public engagements, media activities and other relevant promotional opportunities

Understand objectives and ensure communication reflects the organisation’s strategic vision

Ensure the quality and consistency of all written and visual materials produced, including but not limited to press releases, fact sheets, written interviews, messaging documents, video and website content.

To manage the approvals process between the PR/Corporate Communications team, any third-party contacts and senior management within the approval chain

Manage/update and track figures/fact sheets

Maintain tracking, archiving and reporting of all communications activities responsible for

Develop a keen understanding of the Business Unit business and AD Ports Group

Maintain a good knowledge of the media relevant to the business and contribute to maintaining an updated database of key media representatives

Perform any other related duties as assigned by his/ her direct Manager or Director

Strategic Responsibilities:

To maintain good relationships with key media

To proactively build knowledge and be alert to opportunities, while being mindful of the resource available to deliver materials and current priorities for the team

To build productive relationships with the Business Unit, internal customers, researching briefs for stories and being alert to potential news opportunities

Advise and promote professional high standards of PR and communication.

Technical Competencies

Exceptional Arabic writing skills and grasp of English language

Good knowledge of the maritime sector and maritime sustainability and a willingness to learn about the Business Unit.

Strong PR and corporate communication skills

Knowledge of social media and latest digital practices for business to business

Strong project management skills

Track record of developing effective successful PR and corporate communication programmes

Ability to communicate fluently in English (Arabic a plus) both orally and written

Innovative and creative

Professional Competencies

Proactive

Self-motivated

Ability to work under pressure

Must be culturally aware with a good understanding of corporate priorities, management strategies and business objectives