Overview
Senior Marketing Specialist Jobs in Riyadh Region at Bin Saedan Real-estate Services || بن سعيدان للخدمات العقارية
Title: Senior Marketing Specialist
Company: Bin Saedan Real-estate Services || بن سعيدان للخدمات العقارية
Location: Riyadh Region
Job Description: Senior Marketing Specialist
Position: Senior Marketing Specialist
Location: Saudi Arabia – Riyadh
Reports to: Marketing Manager / Director
Job Summary:
We are seeking a Senior Marketing Specialist to lead and execute high-impact marketing strategies that drive brand awareness, customer engagement, and business growth. The ideal candidate will have extensive experience in digital and traditional marketing, campaign management, and data-driven decision-making. This role requires strong leadership, analytical skills, and the ability to manage multiple projects in a fast-paced environment.
Key Responsibilities:
✅ Marketing Strategy & Planning
Develop and implement comprehensive marketing plans aligned with business objectives.
Conduct market research to analyze industry trends, customer behavior, and competitor strategies.
Collaborate with cross-functional teams to ensure marketing efforts align with overall company goals.
✅ Digital & Content Marketing
Oversee digital marketing campaigns, including SEO, SEM, social media, and email marketing.
Develop and execute content marketing strategies to enhance brand positioning.
Optimize website performance and improve lead generation through data-driven insights.
✅ Brand Management & Communications
Ensure brand consistency across all marketing channels and communication materials.
Develop PR strategies, press releases, and media outreach initiatives.
Manage relationships with agencies, vendors, and stakeholders for marketing execution.
✅ Campaign Management & Performance Analysis
Plan and execute multi-channel marketing campaigns with a focus on ROI.
Track, analyze, and report key marketing metrics to measure success and optimize strategies.
Utilize marketing analytics tools (Google Analytics, HubSpot, CRM platforms) to drive insights.
✅ Customer Engagement & Lead Generation
Implement targeted marketing initiatives to drive customer acquisition and retention.
Work closely with the sales team to align marketing strategies with lead generation efforts.
Conduct A/B testing and market segmentation to improve conversion rates.
Qualifications & Skills:
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. (MBA is a plus)
Experience: 10+ years of marketing experience, preferably in [industry-specific experience if needed].
Proven track record of executing successful marketing campaigns and achieving KPIs.
Expertise in digital marketing tools (Google Ads, Meta Ads, SEO, CRM, etc.).
Strong project management skills with the ability to manage multiple initiatives.
Excellent communication, analytical, and problem-solving abilities.
Experience with marketing automation tools and analytics platforms.
Saudi is preferred.
Real Estate Experience is must.
Dubai Market Experience is (is a plus).
Why Join Us?
Competitive salary and benefits package.
Opportunity to work on innovative and high-impact marketing projects.
Career growth in a dynamic and collaborative environment.