Overview
Senior Field Marketing Specialist Jobs in Jeddah, Saudi Arabia at Barns
To lead field marketing operations across Barns branches by planning and executing promotional campaigns, enforcing brand standards, managing agency partnerships, and delivering data-driven insights that elevate customer experience and strengthen brand presence in the market.
Key Responsibilities
- :
Lead the planning and execution of field marketing campaigns across all branches in alignment with the broader marketing strategy
- .Oversee the distribution and correct display of promotional and advertising materials, ensuring brand consistency across all touchpoints
- .Conduct regular branch audits to assess visual identity compliance and promotional implementation, escalating gaps to relevant stakeholders
- .Drive the execution of launch events, seasonal campaigns, and high-impact promotional initiatives, managing timelines and on-ground teams
- .Prepare and present comprehensive field reports covering performance analysis, branch readiness assessments, and strategic recommendations to management
- .Act as the primary liaison between marketing, operations, and maintenance teams to resolve display and visual presentation issues efficiently
- .Own and maintain the branch database and promotional inventory system, ensuring accuracy and operational readiness
- .Anticipate and respond to field marketing needs across existing and new branches, proactively identifying opportunities for improvement
- .Mentor and guide junior field marketing team members, providing direction, feedback, and support in day-to-day activities
- .Manage relationships with external agencies and partners, leading briefings, reviewing deliverables, and ensuring quality and timely execution
- .Contribute to budget tracking for field marketing activities, supporting cost-efficient planning and resource allocation
Job Requirement
- s:
Bachelor’s degree in Marketing, Business Administration, or a related fiel
- d.Minimum 4–6 years of experience in field marketing or brand operations, preferably within an F&B or multi-branch retail environmen
- t.Proven track record of leading campaigns end-to-end and managing external vendors or agencie
- s.Proficiency in both Arabic and Englis
- h.Strong leadership and project management skills with the ability to prioritize and manage multiple initiatives simultaneousl
- y.Analytical mindset with the ability to translate field observations into actionable insight
- s.Excellent communication and stakeholder management skills across all levels of the organizatio
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Title: Senior Field Marketing Specialist
Company: Barns
Location: Jeddah, Saudi Arabia
Category: