Overview
Senior Brand Manager Jobs in Jeddah, Saudi Arabia at Mondelēz International
Job Description
Make It Happen at Mondelēz International. Join our Mission to Lead the Future of Snacking. Make It With Pride. Working with cross functional global and regional teams, you support portfolio strategy that aligns with the category vision to drive sustainable brand growth and to deliver business objectives. You support profit and loss management and future business development plans and objectives including new product development and platform opportunities.
How
You Will Contribute
Working with other internal stakeholders, you will determine the priorities to enable consumer centric brand portfolio growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will offer recommendations for integrated commercial plans and execute category marketing plans that deliver on revenue and profit forecasts, sharing objectives and monitoring performance, and delivering results over the AC and SP horizon.
Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360 degree campaigns.
What You Will Bring
- Consumer behavior, preferably in the consumer goods sector in matrix environment
- Developing a seamless consumer experience
- Managing business objectives beyond brand and budget
- Leading and influencing teams and managing trade offs
- Communicating effectively, verbally and in writing, and executive presentation skills
- Markets with diverse economic environments a distinct advantage
More About This Role
- Strategic Leadership:
- Develop and execute a comprehensive marketing strategy for a Global brand, aligned with Mondelēz’s global objectives and local market needs.
- Lead the annual planning process, including setting goals, budget allocation, and performance metrics.
- Multiple Brand Management:
- Oversee brand positioning, ensuring consistency with the global brand strategy while adapting to local consumer preferences.
- Manage the brand portfolio, driving innovation and new product development to meet consumer demand and market trends.
- Market Analysis & Insights:
- Conduct thorough market analysis to identify trends, consumer behaviors, and competitive activities.
- Translate insights into actionable strategies that enhance brand performance and market share.
- Integrated Marketing Campaigns:
- Lead the development and execution of integrated marketing campaigns across multiple channels (digital, social media, TV, in store, etc.).
- Collaborate with cross functional teams (sales, finance, supply chain) to ensure alignment and successful implementation of marketing initiatives.
- Budget Management:
- Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
- Monitor and report on campaign performance, adjusting strategies as needed to meet financial targets.
- Stakeholder Management:
- Act as the key point of contact for internal and external stakeholders, including global teams, local partners, and agencies.
- Ensure effective communication and collaboration to drive category success.
What you need to know about this position:
The role presents an opportunity to work within one of the largest snacking categories Mondelez operates in globally and plays a key role in Mondelez’s KSA growth ambition & Vision 2030. The vacancy is for a Senior Brand Manager role reporting to the Marketing Manager, GCC.
Education / Certifications
Bachelor’s and/or Master’s Degree in Marketing or equivalent.
Job specific requirements
- Minimum 8 years of Consumer Marketing, brand building and/or brand activation experience
- Ability to manage multi brand / multi country
- Consumer centric with a digital first mindset
- Effective communication (verbal & written) and strong presentation skills
- Strong leadership to influence core stakeholders
- Strong strategic thinking and analytical skills.
- Proven ability to manage complex projects and lead cross functional teams.
- Excellent communication and presentation skills.
- Creative mindset with a passion for brand building.
- Proficient in digital marketing, consumer insights, and market analysis.
Business Unit Summary
Mondelēz International in the Middle East, North…
Title: Senior Brand Manager
Company: Mondelēz International
Location: Jeddah, Saudi Arabia
Category: