Overview
PR Executive Jobs in Dubai, UAE at Kershaw Leonard
Our client is a World Leader in the export of tax-free motors. They have been providing quality vehicles to government agencies, NGO’s, hospitals, embassies, business and private customers from their branches located in Belgium, Australia, Thailand, Germany, United Kingdom and the United Arab Emirates.
Job Purpose
To lead the strategy, planning, and execution of long-form content for the personal brand and The Group across YouTube, editorial platforms, and campaign-level storytelling initiatives. The role is responsible for developing high-retention, high-impact content formats that drive audience growth, strengthen brand positioning, and support long-term engagement through strategic storytelling and content planning.
Key Responsibilities
* Develop and execute PR strategies aligned with business and branding objectives.
* Draft and distribute press releases, media kits, announcements, and communication materials.
* Build and maintain relationships with journalists, media houses, influencers, agencies, and industry stakeholders.
* Secure media placements, interviews, podcasts, speaking engagements, and editorial features.
* Coordinate PR campaigns, collaborations, and event-related media activities.
* Monitor media coverage, public sentiment, and brand reputation across channels.
* Work closely with marketing and content teams to ensure messaging consistency.
* Track PR KPIs including media pickup, share of voice, earned media value, and sentiment analysis.
* Support crisis communication and reputation management initiatives when required.
* Prepare PR performance reports and media coverage summaries for management review.
Title: PR Executive
Company: Kershaw Leonard
Location: Dubai, UAE
