Overview
Media Buyer Jobs in Abu Dhabi at Uniquie Homes Worldwide Properties LLC
We are seeking a results-driven Media Buyer – Social Media to plan, execute, and optimise paid advertising campaigns across major social media platforms. The ideal candidate will be responsible for managing advertising budgets, generating quality leads, improving campaign performance, and maximising return on investment (ROI). This role requires strong analytical skills, creativity, and hands-on experience with paid social advertising.
Key Responsibilities
- Plan, create, and manage paid advertising campaigns on Meta (Facebook & Instagram), LinkedIn, TikTok, Snapchat, X (Twitter), and other relevant platforms.
- Develop media buying strategies aligned with business objectives and marketing goals.
- Conduct audience research, competitor analysis, and market research to identify target audiences.
- Monitor campaign performance and optimise ads to improve CTR, CPC, CPL, ROAS, and overall campaign effectiveness.
- Manage daily, weekly, and monthly advertising budgets efficiently.
- Perform A/B testing on creatives, ad copy, landing pages, and audience segments.
- Generate high-quality leads while maintaining cost efficiency.
- Track campaign performance using Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, and other reporting tools.
- Prepare performance reports and provide actionable recommendations for improvement.
- Coordinate with the creative team to develop compelling ad creatives, videos, and marketing materials.
- Stay updated with the latest digital marketing trends, platform updates, and advertising best practices.
- Ensure compliance with advertising policies across all social media platforms.
Job Type: Full-time
Work Location: In person
Title: Media Buyer
Company: Uniquie Homes Worldwide Properties LLC
Location: Abu Dhabi