Overview
Marketing Specialist Jobs in UAE at Excelsior Group ME
Marketing Specialist:-
Responsible for planning, executing, and optimizing integrated digital marketing campaigns across multiple channels. This role requires a data-driven professional who can demonstrate measurable results, analyze campaign performance, and leverage leading marketing tools to drive brand awareness, engagement, and conversions.
Key Responsibilities:
• Plan and execute integrated digital marketing campaigns across social media, search engines, email, and display channels
• Manage and optimize paid advertising campaigns using platforms such as Google Ads and Meta Business Suite
• Schedule, monitor, and analyze social media performance using Hootsuite and Sprout Social Track, measure, and report campaign KPIs including CTR, CPC, CPA, ROI, and conversion rates
• Conduct A/B testing to optimize ad creatives, targeting, and messaging
• Generate detailed performance reports and dashboards to communicate campaign effectiveness to stakeholders
• Collaborate with content, design, and sales teams to align marketing strategies
• Manage marketing budgets and ensure cost-effective campaign execution
• Stay updated with digital marketing trends, tools, and best practices
Title: Marketing Specialist
Company: Excelsior Group ME
Location: UAE
