Overview
Marketing Specialist Jobs in Abu Dhabi Emirate, United Arab Emirates at Trafalgar Luxury Group
Title: Marketing Specialist
Company: Trafalgar Luxury Group
Location: Abu Dhabi Emirate, United Arab Emirates
We are seeking a creative and detail-oriented Marketing and Sales Specialist with a passion for luxury products, particularly high-end watches. The role will be responsible for developing and executing marketing strategies that enhance brand visibility, drive customer engagement, and support sales growth in the luxury segment.
Key Duties & Responsibilities
- Plan, prepare, and execute marketing events both inside and outside the boutique, including coordination with mall management, vendors, and external partners.
- Develop and implement marketing campaigns to promote luxury watch brands across digital and offline channels
- Coordinate with suppliers and international brands to align marketing activities with brand guidelines
- Manage social media platforms and create high-quality content reflecting the brand’s premium identity
- Plan and execute exclusive events, product launches, and in-store activations
- Monitor market trends, competitor activities, and customer preferences in the luxury retail sector
- Collaborate with sales teams to ensure alignment between marketing initiatives and commercial objectives
- Oversee visual merchandising and ensure brand standards are maintained across all touchpoints
- Manage relationships with external agencies, influencers, and media partners
- Track and analyze campaign performance and prepare reports with actionable insights
- Support CRM initiatives, including customer engagement and retention strategies
- Ensure timely responses to customer inquiries, comments, and messages on Instagram.
- Drive brand visibility, customer engagement, and revenue growth through targeted marketing and sales initiatives.
Skills & Qualifications
- Proven experience in the luxury watches and jewelry industry.
- Minimum 3–5 years of experience in Marketing and Sales preferably within a luxury retail environment.
- Strong knowledge of marketing events, and boutique activations.
- Solid experience in B2B sales, partnership development, and deal negotiation with a results-driven mindset.
- Hands-on experience in retail operations and in-boutique sales, with a strong understanding of luxury customer service standards.
- Excellent communication, presentation, and interpersonal skills.
- Strong organizational and multitasking abilities, with the capability to manage multiple initiatives simultaneously.
- Proficient in MS Office and familiar with CRM.
- Fluency in English and Arabic is an advantage.