Overview
Marketing Manager Jobs in Jeddah, Saudi Arabia at Marina
Responsibilities
- Develop and execute annual and seasonal marketing strategies aligned with business objectives and sales targets;
- Drive brand awareness, customer acquisition, customer retention, and revenue growth across retail stores and digital channels;
- Plan, manage, and optimize marketing campaigns across social media, search engines, email marketing, influencer marketing, and other digital platforms;
- Lead the execution of promotional campaigns, store openings, seasonal events, and product launches;
- Analyze market trends, customer insights, and competitor activities to identify opportunities and improve marketing performance;
- Collaborate closely with Retail Operations, Merchandising, E-commerce, and Sales teams to ensure marketing initiatives support commercial objectives;
- Manage CRM and customer loyalty programs to increase customer engagement, repeat purchases, and customer lifetime value;
- Oversee content creation and ensure consistent brand messaging across all marketing channels and customer touchpoints;
- Monitor, analyze, and report on campaign performance, marketing KPIs, ROI, and customer acquisition metrics;
- Manage relationships with advertising agencies, media partners, influencers, and external vendors;
- Prepare and control marketing budgets to maximize return on investment.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field;
- Minimum 5–8 years of marketing experience within Fashion Retail, Apparel, Lifestyle, Beauty, or Consumer Retail sectors;
- Proven track record of developing and executing successful integrated marketing campaigns;
- Strong expertise in digital marketing, social media advertising, CRM, customer loyalty programs, and marketing analytics;
- Experience working within the Saudi Arabian or GCC retail market is highly preferred;
- Hands‑on experience with Google Analytics, Google Ads, Meta Business Suite, and marketing automation tools;
- Strong analytical, communication, project management, and leadership skills;
- Experience managing marketing agencies, external vendors, and marketing budgets;
- Experience supporting multi-store retail operations (20+ stores preferred);
- Fluency in English is required;
Arabic language skills are highly preferred.
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Title: Marketing Manager
Company: Marina
Location: Jeddah, Saudi Arabia
Category: