Overview
Marketing And Public Relations Specialist Jobs in Doha, Qatar at Dieture
Role Overview:
The Bilingual Marketing and PR Specialist will be responsible for managing the public relations efforts, maintaining positive brand image, developing engaging content, securing high-value media coverage and executing creative marketing strategies across multiple platforms.
The ideal candidate should be fluent in English and Arabic and have a strong background in PR, content creation, and digital marketing.
Key Responsibilities:
Content Strategy and Creation
Brainstorm and propose content themes for the month, ensuring alignment with Dietures brand voice and objectives. Serve as a subject-matter expert for the companys products and services.
Collaborate with the Content Specialist to write and review scripts for photo/video shoots, ensuring they resonate with Arabic-speaking audiences as well.
Media Relations and PR Management
Cultivate and maintain relationships with journalists, influencers, and key media contacts.
Craft compelling press releases, articles, and social media content.
Draft and distribute bilingual press releases (English & Arabic) to announce company updates, product launches, and milestones.
Ensure Dietures brand representation in the media remains consistent and positive.
Shoot Coordination and Execution
Plan and schedule photo/video shoots for social media, website, and promotional campaigns.
Coordinate with internal teams, photographers, videographers, and models to ensure smooth execution of shoots.
Oversee post-production to ensure all final assets meet brand standards before publication.
Organize and maintain a digital asset library for easy access to marketing materials.
Event Planning & Participation
Identify key industry events, trade shows, and networking opportunities for Dieture.
Develop comprehensive event plans, including budgeting, logistics, and execution.
Gather feedback post-event, assess impact, and document insights for future improvements.
Social Media Engagement Management
Monitor and engage with followers promptly and professionally across all platforms.
Collaborate with the content team to develop engagement-driven content strategies.
Education & Experience:
Bachelor&aposs degree in Marketing, Communications, Public Relations, or a related field.
3+ years of experience in PR, marketing, content creation, or digital marketing.
Journalism background is preferred.
Experience in media relations, including working with journalists and influencers.
Familiarity with the food, health, or lifestyle industry is a plus.
Skills:
Strong understanding of product offerings, with the ability to feature Dieture in the media with writing, editing, and storytelling skills.
Experience in media outreach, press releases, and influencer collaborations.
Fluency in Arabic and English language.
Ability to identify, plan and execute the events successfully.
Knowledge of SEO, social media management, and online engagement strategies.
Strong communication and negotiation skills.
Personal Attributes:
Ability to generate innovative marketing and PR ideas.
Excellent verbal and written communication skills.
Ensures accuracy and quality in content and campaigns.
Works well with teams and takes initiative.
Positive attitude, collaborative spirit, and strong interpersonal skills.
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Title: Marketing And Public Relations Specialist
Company: Dieture
Location: Doha, Qatar
Category: Marketing / Advertising / PR (PR / Communications, Digital Marketing, Marketing Communications, Creative Advertising / Marketing), Creative Arts/Media (PR / Communications, Digital Marketing, Creative Advertising / Marketing)
