Loyalty Programme Manager

We are seeking an experienced Loyalty Programme Manager to lead the strategy, design, and execution of a large-scale loyalty programme, driving member engagement, rewards optimization, and customer retention through innovative loyalty initiatives. This is a full-time position based in Qatar.

Qualifications & Experience

• Bachelor’s degree in Business Administration, Marketing, Management, CRM, or a related field
• Minimum 8–10 years of experience in loyalty programmes, CRM, customer engagement, or rewards management
• Proven experience managing loyalty programme frameworks, member lifecycle strategies, and customer engagement initiatives
• Experience designing points structures, tiering models, rewards catalogues, and promotional campaigns
• Strong understanding of CRM platforms, customer analytics, and campaign performance measurement
• Fluency in English is required; Arabic language proficiency is an advantage.

Skills & Competencies

• Expertise in developing loyalty programme strategies, points structures, and tier management frameworks
• Capable of designing customer acquisition, engagement, retention, and reactivation campaigns
• Adept at managing rewards catalogues, promotional initiatives, and member value propositions
• Experience analyzing customer behaviour, programme performance, and campaign effectiveness using data-driven insights
• Proficiency in collaborating with CRM, Digital, Marketing, Product, and Technology teams to enhance the member experience
• Effective stakeholder management with the ability to coordinate cross-functional initiatives and external partners
• Strong analytical, communication, and project management capabilities