Overview
Live seller Jobs in Dubai at OFFPRICE
Overview:
We are looking for a Performance Marketing Specialist with Development Experience to drive data-driven marketing campaigns while leveraging technical expertise to optimize performance. This role combines digital marketing strategy, ad campaign optimization, data analysis, and web development to maximize return on investment (ROI).
Responsibilities: Performance Marketing & Advertising:
✅ Plan, execute, and optimize paid campaigns (Google Ads, Facebook Ads, TikTok, LinkedIn, etc.).
✅ Manage budgets, A/B test creatives, and optimize conversion rates (CRO).
✅ Track KPIs (ROAS, CPA, CTR, CAC, etc.) and generate real-time performance reports.
✅ Implement and refine attribution models (first-click, last-click, data-driven).
✅ Work with retargeting, lookalike audiences, and segmentation strategies.
Technical & Development Responsibilities:
✅ Implement and maintain tracking pixels, event tracking, and scripts (Google Tag Manager, Facebook Pixel, etc.).
✅ Set up and optimize server-side tracking (Google Analytics 4, Piwik PRO, Postback URLs).
✅ Debug and optimize website performance for ad effectiveness (page speed, UX/UI fixes).
✅ Develop or modify landing pages using HTML, CSS, JavaScript, Next.js, or WordPress.
✅ Work with APIs (Google Ads API, Facebook Graph API) to automate reporting.
Data Analysis & Reporting:
✅ Build custom dashboards using Google Data Studio, Power BI, or Looker.
✅ Analyze customer behavior using GA4, Heatmaps, and Session Recording Tools (Hotjar, Clarity).
✅ Automate performance reports and alert systems for campaign anomalies.
Required Skills & Qualifications:
✅ Marketing & Advertising Tools: Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, GA4, GTM, Piwik PRO.
✅ Web Development: HTML, CSS, JavaScript, Next.js, React, WordPress.
✅ Data & Analytics: SQL, Power BI, Google Data Studio, Excel (advanced).
✅ Automation & APIs: Google Ads API, Facebook Graph API, Zapier, Python (optional).
✅ Ad Tech Expertise: Attribution models, Postback tracking, Server-side tagging.
Preferred Qualifications:
Degree in Marketing, Data Science, Computer Science, or related field.
Experience in eCommerce, SaaS, or Direct-to-Consumer (DTC) marketing.
Proven track record of scaling ad spend while maintaining profitability.
Job Types: Full-time, Permanent
Pay: AED8,000.00 – AED12,000.00 per month
Ability to commute/relocate:
Dubai International City: Reliably commute or planning to relocate before starting work (Required)
Title: Live seller
Company: OFFPRICE
Location: Dubai
