Overview
Head of Trade Marketing Jobs in Jeddah, Saudi Arabia at Reckitt Benckiser Group
Bachelor of Business Administration (Management)
Nationality:
Any Nationality
Vacancy: 1 Vacancy
Job Description
Your responsibilities
Develops country/customer 4P strategy and tactics in line with respective sales and marketing directors / channel managers
Defines Category trade marketing KPIs across all Reckitt categories in the country
Leads the country Trade Marketing team
Defines and manages the trade marketing budget
Contributes to category marketing plans, with customer & category analysis and promotional strategy
Continuous analysis of the competitive and customer position in the country, works together with the sales director to develop long-term trade marketing actions and strategy aimed at strengthening Reckitt Benckiser’s position in each of our categories
Leads and supports trade marketing team in developing and implementing Reckitt promotional strategy (in line with brand priorities and media plans) across customers
Presenting Category strategies / vision and 4P strategy to our customers
Key contact for the Marketing Director and Brand Marketing team regarding all promotional and customer activity
The experience we’re looking for
Results-oriented, entrepreneurial, and self-motivating
Tenacious and resilient, driven to achieve even when faced with obstacles
Leadership and interpersonal skills capable of building strong working relationships and influencing customers and internal teams
Strong commercial understanding of business issues/opportunities
Strong understanding of sales and marketing strategy and planning issues
Strong analytical skills with the ability to develop strategies, tactics, and measurable implementation
Ability to think outside the box
Fluency in English
8-10 years of FMCG Sales / Trade marketing experience
The skills for success
Trade Marketing, Field sales;
Field sales management, Ecommerce, Analyzing sales and Ecommerce data, Leadership skills, Consumer Insights;
Shopper Insights;
Customer Insights;
Category Analysis, Collaboration and partnership skills;
Influencing, Consultative Selling, Customer strategy;
Channel strategy, Sales strategy development, Product planning, Business acumen; financial acumen, commercial acumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence.
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Title: Head of Trade Marketing
Company: Reckitt Benckiser Group
Location: Jeddah, Saudi Arabia
Category: Marketing / Advertising / PR (Business Development, Sales Marketing), Sales (Business Development, Sales Marketing)
