Overview
Field Marketing Manager Jobs in Dubai, UAE at Internetwork Expert
Blackline Safety is a growing global team passionate about creatingimpactfulsafety solutions and is now looking to bring on adynamicand experienced Field Marketing Manager. We are looking for an experienced and resilient Field Marketer to manage our International territories including the Middle East, Turkey, India, Australia, New Zealand, Africa, and Asia.
As Field Marketing Manager, International, you will play a vital role in driving regional marketing strategy and execution to support sales growth and brandrecognition. Reporting to the Senior Manager, Field Marketing, you’ll work closely with the sales, product, and marketing teams to develop and execute targeted campaigns and events that resonate withdiverseinternational audiences. You will also be responsible forbuilding relationshipswith local distribution partners to support their growth and ability to market Blackline.
This position requires a strategic thinker withhands-on experiencein field marketing, preferably within a global B2B environment.
Based in the Middle East, a key growth area for the business, this person will work closely with the UK/Europe and Canadian head-office marketing teams to grow our presence and manage marketing activities in our international regions.
RESPONSIBILITIES AND DELIVERABLES
Regional Strategy Development:
Define and implement marketing strategies and plans tailored to the needs of international regions, ensuring alignment with global company objectives and managing budgets within each region.
Event Management:
Lead the planning and execution of regional events, trade shows, and conferences, optimizing event performance, lead generation, and ROI.
Campaign Execution:
Plan, execute, and monitor multi-channel marketing campaigns, including events, webinars, digital marketing, and content strategies, aimed at driving demand generation andbrand awareness.
Sales Enablement:
Develop and deliver region-specific sales enablement tools, presentations, and collateral that empower the sales team to effectively engage with prospects and customers. Develop and manage relationships with regional strategic channel partners.
Cross-FunctionalCollaboration:
Collaborate with product marketing, content, brand, digital marketing, and other teams to ensure campaigns are aligned with core messaging and optimized for regional markets, including product and feature launches.
Market Insights:
Analyze and report on local market trends, customer insights, and competitive intelligence to inform marketing tactics and messaging.
Performance Analytics:
Track and measure the effectiveness of campaigns and events, reporting on KPIs and adjusting strategies as needed forcontinuous improvement.
SKILLS
Ability to multi-task and manage multiple projects and budgets.
Excellent phone, interpersonal, verbal, and written capabilities and capability to work with staff at all levels across different geographies.
Entrepreneurialapproach, committed to improvements and with aproven track recordof meeting and exceeding goals.
Ability to prioritize and work independently with minimal direction.
Proficiency with marketing automation systems and CRM (preferably Hub Spot).
Resilient and able to react quickly, and creatively solve problems under pressure.
Ability to travel internationally as required.
Experience managing media relations and acting as a company spokesperson would be advantageous.
Fluent in English – Arabic & other language(s) is a plus.
EXPERIENCE
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Title: Field Marketing Manager
Company: Internetwork Expert
Location: Dubai, UAE
Category: Marketing / Advertising / PR, Management
