Overview
Digital Media Marketing Specialist Jobs in Doha, Qatar at International Academy for Intercultural Development
The Digital Media Marketing Specialist will play a crucial role in increasing student enrollments by implementing result-driven digital marketing strategies. The ideal candidate should be creative, analytical, and performance-focused, with expertise in social media advertising, SEO, content marketing, and lead generation campaigns.
Key Responsibilities
Lead Generation & Performance Marketing:
Plan, execute, and optimize paid ad campaigns (Google Ads, Meta Ads) to drive quality leads.
Develop conversion-focused landing pages and lead magnets.
Implement SEO strategies to improve organic search traffic and inbound leads.
Social Media & Content Marketing:
Manage and grow IAID’s digital presence across Facebook, Instagram, and You Tube.
Develop engaging content, including graphics, videos, and blog posts, to attract and nurture leads.
Leverage influencer collaborations and user-generated content for brand engagement.
Email & CRM Marketing:
Created and executed email marketing campaigns to convert leads into enrollments.
Set up automated marketing workflows to nurture prospects and re-engage past inquiries.
Analytics & Optimization:
Track campaign performance metrics (CPL, CTR, ROI, conversion rates) and continuously optimize strategies.
Utilize Google Analytics, Meta Business Suite, and CRM tools to measure success and improve results.
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Title: Digital Media Marketing Specialist
Company: International Academy for Intercultural Development
Location: Doha, Qatar
Category: Marketing / Advertising / PR (Digital Marketing, Social Media Marketing, SEO, Ecommerce), IT/Tech (Digital Marketing, Social Media Marketing, SEO, Ecommerce)
