Overview
Digital Marketing Specialist (B2B / Industrial) Jobs in Dubai · UAE at Mungo Befestigungstechnik AG
Company Profile:
Mungo Befestigungstechnik AG is a leading company in the development, manufacturing, and distribution of high-quality fastening technology products that provide added value to professional customers in the construction industry and building maintenance sector.
Location: Remote
Job Type: Full Time / Part Time
Role Overview:
The Digital Marketing Specialist will be responsible for developing and executing Mungo’s digital marketing strategy for our B2B markets in close collaboration with the Head of Digital Channels; and with input from Sales and Management. This role focuses on industrial and construction-related B2B marketing. This role is ideal for a hands-on digital marketer who enjoys creating content & executing campaigns.
Key Responsibilities:
Digital Marketing Strategy
- Develop and continuously refine Mungo’s digital marketing strategy aligned with business and sales priorities
- Work closely with Management and Sales to define target markets, ideal customer profiles, and key decision-makers
- Translate business input into clear target audiences, channel selection, messaging, and budget allocation
- Ensure alignment of all activities with the B2B sales funnel and measurable lead generation
Digital Campaign Management
- Plan, execute, and optimize digital campaigns across LinkedIn Ads and Google/Bing (SEA)
- Manage campaign budgets and performance targets
- Plan and execute newsletter and email marketing activities
- Maintain the digital marketing calendar
Performance & Optimization
- Monitor key KPIs including campaign performance, reach, engagement, qualified leads, content performance
- Provide structured reporting and performance insights
- Drive continuous optimization and efficiency improvements
Why Mungo?
- Established Swiss company with more than 55 years of experience in fastening technology
- Globally active company with a strong international footprint
- Opportunity to work across multiple international markets
- Opportunity to shape and structure digital marketing with exposure to diverse regions and customer segments
Title: Digital Marketing Specialist (B2B / Industrial)
Company: Mungo Befestigungstechnik AG
Location: Dubai · UAE