CRM Specialist Jobs in Riyadh, Saudi Arabia at Saudi Company For Hardware – SACO

CRM Specialist Acts as a point-of-resource to all the other departments in the company relating to the CRM software
Generate and interpret the data from the software
Work with various teams to improve customer care, sales and marketing based on the CRM numbers and data
Maintain the integrity of the information stored in the CRM
Review the current processes within the company and propose updates to them to align them with the CRM data
Ensure the CRM’s accuracy and reliability

Responsibilities

Plan and deliver CRM strategy with a view of retaining existing customers, improving customer experience, increasing repeat visitation, and growing qualified databases.
Segment and manage customer data for regions, venues, programs, offers etc. and set up appropriate funnels and campaigns within CRM software that deliver results for the business.
Set up marketing automation and establish workflows for data capture, always ensuring data integrity.
Delivery of all CRM activities for the business to meet agreed KPIs – including direct calls, mail, SMS marketing, mobile messaging, loyalty program in line with marketing calendars for the brand.
Leverage campaign results to run the planning and testing process to continuously drive increased customer interest, conversion, sales, and profitability across segments and channels
Customize and pull marketing reports from CRM system on a weekly basis with analysis of trends, successes, and learnings. Set up live dashboards for campaigns
Create campaign specific landing pages and webforms on website to support CRM campaigns and capture data.
A keen eye for detail to be able to identify issues and to deliver solutions for any CRM issues that arise. Drive continuous improvement of all aspects the CRM system.
Monitor trends in the market and via CRM integration and share trends and insights

Required Education

Required Experience

1 year Min
Experience of actively using and optimizing CRM techniques including segmentation, campaign planning, implementation and evaluation
Good knowledge of HTML
Experience of working with Content and/or Campaign Management Systems
Experience with a Marketing Automation tool (Marketo, Salesforce Marketing Cloud, Eloqua, Zoho or similar)
Ability to manage multiple projects at the same time
Advanced user of Microsoft Office (Excel, Word, Outlook etc)
Strong copywriting, design, segmentation, and testing skills in English and Arabic

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Title: CRM Specialist

Company: Saudi Company For Hardware – SACO

Location: Riyadh, Saudi Arabia

Category:

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