Overview
Brand Marketing Manager/F&B Concepts Jobs in Dubai, UAE at Alabbar Enterprises & ANOTHER
Position: Brand Marketing Manager (F&B Concepts)
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Alabbar Enterprises is a UAE-based group that represents established retail brands like Ethan Allen, Candylicious, Yogurtland, Garrett Popcorn Shops, and Garrett Gold. It is also the parent company of multiple F&B concepts like Caya, Two Bistro, Karak House, Parka, Social House, GIA, Markette, Carpo, and Angelina under its umbrella.
Guided by our values and positivity, we bring prevailing international and home-grown brands, delivering the highest levels of retail and F&B excellence and experiences to our guests.
The backbone of our vision is to pursue opportunities to grow and expand our presence locally and internationally while adhering to our core values and bringing synonymous moments and experiences to life.
Job Purpose:
We are in search of a Brand Marketing Manager whose primary responsibility will lie in brand building and management, business and concept development, social media strategy and management, content creation, developing marketing campaigns, maintaining brand positioning, and brand
communication
across all channels with an in-house team and the measurement of results for a number of our strategic F&B and Retail concepts.
The role will also be directly accountable for identifying opportunities, internally and externally, for growing brand presence and enhancing their image and positioning through diligent creativity, precise planning, strong relationship building, and meticulous coordination.
Key Requirements:
At least 4-5 years’ experience within brand management, social media, brand communications, online and offline activation management, concept and campaign development
Must have experience with well-known F&B, retail, and hospitality brands (preferably homegrown)
High level of creativity
Passion for F&B and the lifestyle industry
Possess excellent
communication
and presentation skills in English. Arabic is a definite advantage
Ability to manage and coordinate with in-house digital, graphic design, content creation, operations team and wider stakeholders
Strong organizational skills
Ability to think on your feet, create
innovative
concepts and show strategic thinking with the ‘guest’ always in mind Demonstrate strong understanding of
guest experience
, be extremely up to date with the market and the region and stay in tune with the latest trends in the F&B and lifestyle industry
Strong aesthetic familiarity with any art direction skills
Previous experience with content creation and photography/videography direction, planning, coordination
Ability to cope with short timelines and manage multiple projects at the same time Excellent copywriting and influencing skills
A people’s person with the ability to manage relations within a multicultural environment
Hold a University degree – specialization in business administration/marketing is advantageous
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Art/Creative, and Strategy/Planning Industries Food  and Beverage Services, Restaurants, and Retail
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Title: Brand Marketing Manager/F&B Concepts
Company: Alabbar Enterprises & ANOTHER
Location: Dubai, UAE
Category: Marketing / Advertising / PR (Branding Specialist / Ambassador, Marketing Communications, Event Manager / Planner, Marketing Manager)
