Overview
Assistant Trade and Operator Marketing Manager Jobs in Riyadh, Saudi Arabia at Unilever Brazil
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by ourpurpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance.
At the heart of what we do is our people – we believe that when our people work withpurpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in ourinclusive,collaborative, andflexible workingenvironment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
JobPurpose:
As the Assistant Trade and Operator Marketing Manager, you will act as the liaison between Marketing, Operators, and Trade Partners. You will bridge the gap between our Global and Local strategies by activating various marketing plans and platforms, working closely with our Customer Development (CD) team to drive reach and penetration of our portfolio.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
Develop and implement trade and operator marketing strategies.
Conduct market research to understand industry trends and customer preferences.
Design and execute promotional programs to drive sales andbrand awareness.
Collaborate with sales teams to align marketing initiatives with their objectives.
Ensure consistency in branding and messaging across all marketing materials.
Develop programs that engage food service customers through tastings, events, or culinary competitions.
Manage budgets for marketing initiatives and measure ROI.
Work with other departments to ensure seamless execution of marketing initiatives.
Prepare regular reports on marketing performance and present findings tosenior management.
Oversee execution and support for our eComm business and 3p distributors.
Ensure all website content is complete and updated.
Develop asset creation and support material for marketing programs.
Gather market data and insights to improve our operator end-to-end experience.
Deliver Trade Operator & eCom Business Targets for Turn Over, Reach & Penetration.
Plan, execute, track, and optimize operator buying experiences.
Craft relevant, need-based campaigns and conduct post-campaign evaluations.
Drive Perfect Store Online and Offline with Top 10 SKU focus.
Manage relationships with trade partners and operators.
Create and implement trade active reselling programs.
WHAT YOU NEED TO SUCCEED
Experiences & Qualifications
Bachelor’s degree in marketing, Business Administration, or a related field.
5 years’ experience in Marketing in the FMCG Food service industry.
Deep understanding of sales/marketing funnels and customer buying journeys.
Ability to create persuasive content across various channels.
Proficiency in Marketo, Adobe Analytics, Power BI, and Microsoft Office Suite.
Greatattention to detail, comfort with data, and strongproject managementskills.
Agile, resilient, and driven to find insights andcollaborativesolutions.
Curious, courageous, and willing to think outside the box.
Strong negotiation skills.
Digital & Data Tools:
Proficiency in Power BI, Adobe Analytics, Marketo, and Sales Force.
Candidate Criteria:
5 years of working experience in Trade and Operator Marketing, or …
Title: Assistant Trade and Operator Marketing Manager
Company: Unilever Brazil
Location: Riyadh, Saudi Arabia
Category: Marketing / Advertising / PR, Sales
